Novig Launches Nationwide, Bringing the Leading Sports Prediction Market to Fans Across the Country

Sports fans have always been some of the sharpest, most engaged people in any room. They know the matchups, they know the numbers, and they've always deserved a platform built around how they actually think about the games they love. That's what Novig set out to build — and today, we're taking the biggest step yet in bringing it to everyone.

Novig has officially launched nationwide, following our designation from the U.S. Commodity Futures Trading Commission (CFTC) as a Designated Contract Market (DCM). That means our sports prediction market is now federally regulated and available to fans across the entire country.

What's New

Going nationwide isn't just about expanding access — it's about leveling up the whole experience. This launch brings:

• Instant live trading for faster, more responsive action as games unfold
• Deeper liquidity across markets, so trades execute more efficiently
• Stronger market quality overall
• Expanded payment options, giving users more flexibility to fund their accounts

Built on Trust

Operating as a federally regulated platform means Novig now runs with a higher bar for oversight and protection — including enhanced market surveillance, safeguards against manipulation and insider activity, and comprehensive compliance standards designed to protect every participant.

Novig is also the only prediction market that maintains a 21+ age requirement — a deliberate choice, not a regulatory minimum, reflecting our commitment to building this platform responsibly as we scale.

"For too long, sports fans have had limited ways to engage with the markets they know best. They are among the most passionate and informed communities in the world, yet they've never had a platform truly built around how they think, engage, and trade," said Jacob Fortinsky, co-founder and CEO of Novig. "We built Novig to change that, not only by creating the best place to trade sports, but by setting the standard for what a modern sports prediction market should be. That has meant building with trust, transparency, and responsible participation at the center, including maintaining a 21+ age requirement and investing in the compliance, market surveillance, and safeguards needed to scale responsibly. This launch is a major step toward bringing that vision to more users than ever before."

The Momentum Is Real

Novig has already surpassed $6 billion in cumulative trading volume, making it America's fastest-growing sports prediction market. With nationwide availability now live, we expect that growth to accelerate even further as more fans discover a better way to trade sports.